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	<title>Nexus Blog &#187; Brands</title>
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	<description>Nexus Blog - Marketing, Advertising, Design &#38; Print</description>
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		<title>First project for Drallim</title>
		<link>http://www.nexusdp.co.uk/blog/first-project-for-drallim/700/</link>
		<comments>http://www.nexusdp.co.uk/blog/first-project-for-drallim/700/#comments</comments>
		<pubDate>Tue, 20 Jul 2010 08:41:40 +0000</pubDate>
		<dc:creator>James</dc:creator>
				<category><![CDATA[Brands]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[James Morrison]]></category>
		<category><![CDATA[Misc]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Print]]></category>

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		<description><![CDATA[We are delighted to be working with a new client. ]]></description>
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		<title>Thanks from Blockbusters</title>
		<link>http://www.nexusdp.co.uk/blog/thanks-from-blockbusters/680/</link>
		<comments>http://www.nexusdp.co.uk/blog/thanks-from-blockbusters/680/#comments</comments>
		<pubDate>Thu, 22 Apr 2010 08:29:17 +0000</pubDate>
		<dc:creator>James</dc:creator>
				<category><![CDATA[Brands]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[James Morrison]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Online]]></category>
		<category><![CDATA[Testimonials]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/blog/?p=680</guid>
		<description><![CDATA[Some positive feedback from our client Blockbusters. Always nice to hear!]]></description>
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		<slash:comments>0</slash:comments>
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		<title>What do people to think about your business?</title>
		<link>http://www.nexusdp.co.uk/blog/what-do-people-to-think-about-your-business/669/</link>
		<comments>http://www.nexusdp.co.uk/blog/what-do-people-to-think-about-your-business/669/#comments</comments>
		<pubDate>Mon, 22 Mar 2010 14:17:50 +0000</pubDate>
		<dc:creator>Claudine</dc:creator>
				<category><![CDATA[Brands]]></category>
		<category><![CDATA[Claudine Young]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/blog/?p=669</guid>
		<description><![CDATA[What do people think about when they see your company branding? Do they trust you? Do you inspire confidence? Do you ooze knowledge?? With the country in the grip of the worst recession in years and orders at an all time low,? it&#8217;s the companies with the strongest brands that will prosper and get the [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>5 Top Tips When Designing A New Company Logo</title>
		<link>http://www.nexusdp.co.uk/blog/5-top-tips-when-designing-a-new-company-logo/316/</link>
		<comments>http://www.nexusdp.co.uk/blog/5-top-tips-when-designing-a-new-company-logo/316/#comments</comments>
		<pubDate>Wed, 22 Apr 2009 08:15:13 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Brands]]></category>
		<category><![CDATA[Claudine Young]]></category>
		<category><![CDATA[Tips for Designers]]></category>
		<category><![CDATA[claudine young]]></category>
		<category><![CDATA[corporate identity]]></category>
		<category><![CDATA[exhibition graphics]]></category>
		<category><![CDATA[logo design]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/design-agency-blog/?p=316</guid>
		<description><![CDATA[Thinking about re-designing or producing a new logo or corporate identity? This may not be as simple as you think. There are some important things to remember when designing logos and here are some tips for you.
1) Vector based logos
A logo designed in a vector based program such as Illustrator gives you much more flexibility [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Top 50 Beer Brands</title>
		<link>http://www.nexusdp.co.uk/blog/top-50-beer-brands/284/</link>
		<comments>http://www.nexusdp.co.uk/blog/top-50-beer-brands/284/#comments</comments>
		<pubDate>Thu, 12 Mar 2009 14:34:02 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Brands]]></category>
		<category><![CDATA[Jason Edge]]></category>
		<category><![CDATA[beer brands]]></category>
		<category><![CDATA[marketing budgets]]></category>
		<category><![CDATA[top 50 beer brands]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/design-agency-blog/?p=284</guid>
		<description><![CDATA[One of our clients is a large chain of licensed premise so we try and keep abreast of things by reading the relevant trade publications including The Publican who recently commissioned some research into the UK&#8217;s top 50 beer brands.
Normally we see this sort of research as being consumer focussed but in this instance the [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Branding in the recession &#8211; Don&#8217;t miss the obvious</title>
		<link>http://www.nexusdp.co.uk/blog/branding-in-the-recession-dont-miss-the-obvious/267/</link>
		<comments>http://www.nexusdp.co.uk/blog/branding-in-the-recession-dont-miss-the-obvious/267/#comments</comments>
		<pubDate>Tue, 03 Feb 2009 15:26:36 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Brands]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Steve Wadman]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[branded pens]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[branding in a recession]]></category>
		<category><![CDATA[marketing agency]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/design-agency-blog/?p=267</guid>
		<description><![CDATA[Nexus have had much success by applying search engine optimisation (SEO) for its web site and  have been working with Fresh Egg to help us achieve the desired results.
We went over to see them this week to discuss increasing  use of their SEO services and how we could gain more exposure to people who would [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>The Presidential Seal of Approval &#8211; Brands of Obama</title>
		<link>http://www.nexusdp.co.uk/blog/the-presidential-seal-of-approval-brands-of-obama/243/</link>
		<comments>http://www.nexusdp.co.uk/blog/the-presidential-seal-of-approval-brands-of-obama/243/#comments</comments>
		<pubDate>Wed, 21 Jan 2009 17:31:59 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Brands]]></category>
		<category><![CDATA[Jason Edge]]></category>
		<category><![CDATA[44th President of the United States]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Blackberry]]></category>
		<category><![CDATA[brands of obama]]></category>
		<category><![CDATA[celebrity endorsement]]></category>
		<category><![CDATA[Hart Schaffner Marx]]></category>
		<category><![CDATA[Nicorette]]></category>
		<category><![CDATA[President of the US]]></category>
		<category><![CDATA[TAG Heuer]]></category>
		<category><![CDATA[video conference]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/design-agency-blog/?p=243</guid>
		<description><![CDATA[There is no bigger celebrity endorsement then that of the new President of the US who has been linked to brands across several sectors. Barack enjoys 100% awareness and with a so far unblemished record polls give him an 80% approval rating.
With this kind of profile brands are falling over themselves to be associated with [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Corporate Sponsorship in Tennis</title>
		<link>http://www.nexusdp.co.uk/blog/corporate-sponsorship-in-tennis/207/</link>
		<comments>http://www.nexusdp.co.uk/blog/corporate-sponsorship-in-tennis/207/#comments</comments>
		<pubDate>Fri, 14 Nov 2008 10:16:56 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Brands]]></category>
		<category><![CDATA[Jane Spence]]></category>
		<category><![CDATA[advertising material]]></category>
		<category><![CDATA[bus advertising]]></category>
		<category><![CDATA[captive audience]]></category>
		<category><![CDATA[commercial]]></category>
		<category><![CDATA[display advertising]]></category>
		<category><![CDATA[diverse audience]]></category>
		<category><![CDATA[marketers]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[sales promotion]]></category>
		<category><![CDATA[Sponsorship]]></category>
		<category><![CDATA[tennis sponsorship]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/design-agency-blog/?p=207</guid>
		<description><![CDATA[My interest in tennis started later in life than most, possibly because I always assumed that it was a sport for ‘the rich and famous’ until I took the plunge and joined my local tennis club. I was pleasantly surprised to find a social mixture of people from all walks of life and a thriving [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>James Bond’s World</title>
		<link>http://www.nexusdp.co.uk/blog/james-bond%e2%80%99s-world/185/</link>
		<comments>http://www.nexusdp.co.uk/blog/james-bond%e2%80%99s-world/185/#comments</comments>
		<pubDate>Thu, 30 Oct 2008 15:29:21 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Brands]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[007]]></category>
		<category><![CDATA[aston martin]]></category>
		<category><![CDATA[Avon]]></category>
		<category><![CDATA[Bond Girl 007]]></category>
		<category><![CDATA[brand association]]></category>
		<category><![CDATA[James Bond]]></category>
		<category><![CDATA[marketing campaign]]></category>
		<category><![CDATA[Omega watches]]></category>
		<category><![CDATA[Quantum of Solace]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/design-agency-blog/?p=185</guid>
		<description><![CDATA[Tomorrow sees the launch of the James Bond movie, Quantum of Solace,  and the brand association is already in high gear. Watches, vodka martinis, fast cars &#8211; James Bond not only likes them, he sells them as well.
Every new Bond comes with new products, bringing big brands millions of dollars of profits even before the [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Can Brands Get It So Wrong</title>
		<link>http://www.nexusdp.co.uk/blog/how-can-brands-get-it-so-wrong/181/</link>
		<comments>http://www.nexusdp.co.uk/blog/how-can-brands-get-it-so-wrong/181/#comments</comments>
		<pubDate>Wed, 29 Oct 2008 17:55:42 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Brands]]></category>
		<category><![CDATA[Jason Edge]]></category>
		<category><![CDATA[ad]]></category>
		<category><![CDATA[ads]]></category>
		<category><![CDATA[advert]]></category>
		<category><![CDATA[brands get it wrong]]></category>
		<category><![CDATA[Do You Wanna Touch Me]]></category>
		<category><![CDATA[Gary Glitter]]></category>
		<category><![CDATA[Gary Glitter royalties]]></category>
		<category><![CDATA[HP]]></category>
		<category><![CDATA[Joan Jett]]></category>
		<category><![CDATA[Lastminute.com]]></category>
		<category><![CDATA[Paul Gadd]]></category>
		<category><![CDATA[TouchSmart]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/design-agency-blog/?p=181</guid>
		<description><![CDATA[I read today that convicted sex-offender Gary Glitter is likely to earn £100,000 in royalties after  Hewlett-Packard used a cover of one of his songs in a campaign to promote its new touch-screen model, TouchSmart in the US.
HP&#8217;s ad uses Glitter&#8217;s 1973 hit &#8216;Do You Wanna Touch Me&#8217;. although the song featured in the ad [...]]]></description>
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		<slash:comments>0</slash:comments>
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