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	<title>Nexus Blog &#187; TV Advertising</title>
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	<link>http://www.nexusdp.co.uk/blog</link>
	<description>Nexus Blog - Marketing, Advertising, Design &#38; Print</description>
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		<title>Our Ben is a star!!!</title>
		<link>http://www.nexusdp.co.uk/blog/our-ben-is-a-star/686/</link>
		<comments>http://www.nexusdp.co.uk/blog/our-ben-is-a-star/686/#comments</comments>
		<pubDate>Thu, 06 May 2010 15:36:17 +0000</pubDate>
		<dc:creator>Claudine</dc:creator>
				<category><![CDATA[Claudine Young]]></category>
		<category><![CDATA[TV Advertising]]></category>
		<category><![CDATA[Ben Hillman]]></category>
		<category><![CDATA[Competition]]></category>
		<category><![CDATA[interior design]]></category>
		<category><![CDATA[This morning]]></category>
		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/blog/?p=686</guid>
		<description><![CDATA[You may remember that Ben Hillman our very own freelancer recently appeared in a TV competition on ITV&#8217;s This Morning and won a fabulous opportunity to show off his amazing interior design skills in his own six episode slot on the show.
This started today and everyone at Nexus watched Ben create a funky shoe cabinet/umbrella [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Tough Love?</title>
		<link>http://www.nexusdp.co.uk/blog/tough-love/607/</link>
		<comments>http://www.nexusdp.co.uk/blog/tough-love/607/#comments</comments>
		<pubDate>Thu, 29 Oct 2009 09:56:28 +0000</pubDate>
		<dc:creator>Claudine</dc:creator>
				<category><![CDATA[Claudine Young]]></category>
		<category><![CDATA[TV Advertising]]></category>
		<category><![CDATA[ACTONC02]]></category>
		<category><![CDATA[Bedtime Stories]]></category>
		<category><![CDATA[children]]></category>
		<category><![CDATA[green issues]]></category>
		<category><![CDATA[scary advertising]]></category>
		<category><![CDATA[smoking]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/blog/?p=607</guid>
		<description><![CDATA[For years advertisers have been using children to tear at the heartstrings of viewers. Such advertisers as NSPCC, Worldvision, Cancer Research to name but a few have cleverly incorporated the one thing guaranteed to bring a tear to your eye. But of late, I have noticed an alarming shift in the way children are used. [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Have you got a confession to make?</title>
		<link>http://www.nexusdp.co.uk/blog/have-you-got-a-confession-to-make/559/</link>
		<comments>http://www.nexusdp.co.uk/blog/have-you-got-a-confession-to-make/559/#comments</comments>
		<pubDate>Fri, 16 Oct 2009 09:57:39 +0000</pubDate>
		<dc:creator>Claudine</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[TV Advertising]]></category>
		<category><![CDATA[advertisement]]></category>
		<category><![CDATA[Kingsmill]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/blog/?p=559</guid>
		<description><![CDATA[Kingsmill&#8217;s new advertising campaign suggests that many of us have! The new take on advertising their bread is to encourage the public to confess to a &#8220;sandwich stealing&#8221; incident. Did the dog do it? Did you just imagine making your sandwich? OK it sounds unbelievable but I bet we can all admit to having done [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Icon Digitally Resurrected</title>
		<link>http://www.nexusdp.co.uk/blog/icon-digitally-resurrected/517/</link>
		<comments>http://www.nexusdp.co.uk/blog/icon-digitally-resurrected/517/#comments</comments>
		<pubDate>Tue, 22 Sep 2009 15:23:41 +0000</pubDate>
		<dc:creator>James</dc:creator>
				<category><![CDATA[James Morrison]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[TV Advertising]]></category>
		<category><![CDATA[TV Tuesday]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/blog/?p=517</guid>
		<description><![CDATA[I was looking for a suitable advert to talk about this week and came across this very clever ad on Youtube!

Allan Gray Investments in South Africa has launched a television commercial imagining what James Dean may have gone on to achieve had he not died at the age of 24.
&#8216;Legend&#8217; depicts the life of James [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Glade&#8217;s Trouble in the Toilet</title>
		<link>http://www.nexusdp.co.uk/blog/glades-trouble-in-the-toilet/450/</link>
		<comments>http://www.nexusdp.co.uk/blog/glades-trouble-in-the-toilet/450/#comments</comments>
		<pubDate>Tue, 30 Jun 2009 09:13:35 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Jason Edge]]></category>
		<category><![CDATA[TV Advertising]]></category>
		<category><![CDATA[TV Tuesday]]></category>
		<category><![CDATA[glade tv ad]]></category>
		<category><![CDATA[poo at paul's]]></category>
		<category><![CDATA[sc johnson]]></category>
		<category><![CDATA[tv advertising agency]]></category>
		<category><![CDATA[tv advertising campaign]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/design-agency-blog/?p=450</guid>
		<description><![CDATA[Is this the worst ad on TV? You know the one where the little kid who wants to do a poo at Paul&#8217;s house. You haven&#8217;t seen it? Here you go:

Being an advertising agency we have a mix of great clients, not all of which have the tremendous budgets for advertising that SC Johnson (a [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>7 Facts About TV Advertising</title>
		<link>http://www.nexusdp.co.uk/blog/7-facts-about-tv-advertising/417/</link>
		<comments>http://www.nexusdp.co.uk/blog/7-facts-about-tv-advertising/417/#comments</comments>
		<pubDate>Thu, 18 Jun 2009 11:12:50 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[TV Advertising]]></category>
		<category><![CDATA[barb]]></category>
		<category><![CDATA[facts about TV advertising]]></category>
		<category><![CDATA[IAB]]></category>
		<category><![CDATA[Jason Edge]]></category>
		<category><![CDATA[thinkbox]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/design-agency-blog/?p=417</guid>
		<description><![CDATA[I subscribe to updates from Thinkbox who are the television marketing body for the main UK commercial stations and they often provide research and insight that help me continue to wave the flag for TV advertising.
The most recent entry to ping into my inbox was entitled &#8220;7 Killer Facts About TV Advertising&#8220;. The title might [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nostalgia TV Advertising</title>
		<link>http://www.nexusdp.co.uk/blog/nostalgia-tv-advertising/397/</link>
		<comments>http://www.nexusdp.co.uk/blog/nostalgia-tv-advertising/397/#comments</comments>
		<pubDate>Tue, 02 Jun 2009 10:24:29 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Jason Edge]]></category>
		<category><![CDATA[TV Advertising]]></category>
		<category><![CDATA[TV Tuesday]]></category>
		<category><![CDATA[Beanz Meanz Heinz tv ad]]></category>
		<category><![CDATA[Guiness 250 Years tv ad]]></category>
		<category><![CDATA[hovis tv ad]]></category>
		<category><![CDATA[iconic tv ad]]></category>
		<category><![CDATA[M&S 125th Anniversary tv ad]]></category>
		<category><![CDATA[nostalgia advertising]]></category>
		<category><![CDATA[nostalgia tv advertising]]></category>
		<category><![CDATA[nostalgic tv ads]]></category>
		<category><![CDATA[Persil 100 Years tv ad]]></category>
		<category><![CDATA[Sainsbury's 140 Years tv ad]]></category>
		<category><![CDATA[tv advertising agencies]]></category>
		<category><![CDATA[Virgin Atlantic 25 Years and Still Red Hot tv ad]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/design-agency-blog/?p=397</guid>
		<description><![CDATA[It is no coincidence that at a time when consumers are becoming increasingly uncertain and anxious about the future that many  marketers and tv advertising agencies are taking us on a nostalgia trip.
In efforts to stop you reaching for the &#8216;value&#8217; products in these tough times major brands are trying remind you of times gone-by, [...]]]></description>
		<wfw:commentRss>http://www.nexusdp.co.uk/blog/nostalgia-tv-advertising/397/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>How is TV viewing measured?</title>
		<link>http://www.nexusdp.co.uk/blog/how-is-tv-viewing-measured/274/</link>
		<comments>http://www.nexusdp.co.uk/blog/how-is-tv-viewing-measured/274/#comments</comments>
		<pubDate>Thu, 26 Feb 2009 11:22:16 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Jason Edge]]></category>
		<category><![CDATA[TV Advertising]]></category>
		<category><![CDATA[barb]]></category>
		<category><![CDATA[effectiveness of television advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[television advertising]]></category>
		<category><![CDATA[tv ad]]></category>
		<category><![CDATA[tv advertisers]]></category>
		<category><![CDATA[tv advertising agency]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/design-agency-blog/?p=274</guid>
		<description><![CDATA[Television viewing has one of  the most rigorous measurement systems in the world: The Broadcasters’ Audience Research Board (BARB). No other marketing medium’s use is subjected to the same high level of scrutiny.
BARB’s data is the ‘currency’ for the industry and has to be intensely quality controlled, audited,  highly representative and statistically accurate. It provides [...]]]></description>
		<wfw:commentRss>http://www.nexusdp.co.uk/blog/how-is-tv-viewing-measured/274/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>TV Advertising is More Affordable than You Think</title>
		<link>http://www.nexusdp.co.uk/blog/tv-advertising-is-more-affordable-than-you-think/249/</link>
		<comments>http://www.nexusdp.co.uk/blog/tv-advertising-is-more-affordable-than-you-think/249/#comments</comments>
		<pubDate>Fri, 23 Jan 2009 15:43:29 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Jason Edge]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[TV Advertising]]></category>
		<category><![CDATA[advertising on meridian]]></category>
		<category><![CDATA[Brands]]></category>
		<category><![CDATA[competioton steal your customers]]></category>
		<category><![CDATA[look at your costs]]></category>
		<category><![CDATA[marketing mix]]></category>
		<category><![CDATA[marketing spend]]></category>
		<category><![CDATA[recession]]></category>
		<category><![CDATA[smart marketing advice]]></category>
		<category><![CDATA[television advertising]]></category>
		<category><![CDATA[TV Advertising is More Affordable]]></category>
		<category><![CDATA[TV advetising]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/design-agency-blog/?p=249</guid>
		<description><![CDATA[We are in a recession (officially from today) and it&#8217;s natural to take a close look at your costs but you also need to generate sales. Some business managers make the mistake of cutting marketing budgets at this time but being ‘ex-directory’ is a sure fire way of letting your competition steal your customers.
The smart [...]]]></description>
		<wfw:commentRss>http://www.nexusdp.co.uk/blog/tv-advertising-is-more-affordable-than-you-think/249/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Diamonds are a girls best friend</title>
		<link>http://www.nexusdp.co.uk/blog/diamonds-are-a-girls-best-friend/222/</link>
		<comments>http://www.nexusdp.co.uk/blog/diamonds-are-a-girls-best-friend/222/#comments</comments>
		<pubDate>Thu, 11 Dec 2008 08:47:56 +0000</pubDate>
		<dc:creator>James</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[TV Advertising]]></category>
		<category><![CDATA[TV Tuesday]]></category>
		<category><![CDATA[H Samuels]]></category>
		<category><![CDATA[tv advert]]></category>

		<guid isPermaLink="false">http://www.nexusdp.co.uk/design-agency-blog/?p=222</guid>
		<description><![CDATA[This Christmas H.Samuel have released a suite of TV adverts including one full length advert and three teaser ads. The ads feature animation by &#8216;The Moving Picture Company&#8216;.
The theme continues on from their 2007 Christmas adverts and once again feature the magical jewellery expert, &#8216;Mr Sparkle,&#8217; collecting sparkles for diamonds used in their jewellery.
This year [...]]]></description>
		<wfw:commentRss>http://www.nexusdp.co.uk/blog/diamonds-are-a-girls-best-friend/222/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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