Glade's Trouble in the Toilet

30th June, 2009

PANTONE541

Is this the worst ad on TV? You know the one where the little kid who wants to do a poo at Paul's house. You haven't seen it? Here you go: Being an advertising agency we have a mix of great clients, not all of which have the tremendous budgets for advertising that SC Johnson (a family company) do and still we wouldn't dare have put this in front of a client as a demonstration of our creativity. If anyone from Glade's marketing team are reading this then please give me a call, we'll come with...

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Frontline Appoint Nexus

Following a general pitch we have been appointed by Frontline Automation to carry out concept and design of two new brochures aimed at the commercial and residential market. Frontline have established a reputation based on excellence for their automatic...

PANTONE1235

CPC Up and CTR Down

I read with interest today some news from the IPA (Institute of Practitioners of Advertising) regarding the IPA's Search Group update of its analysis of search brand terms. The analysis seems to show a continuing trend of declining Click Through Rates...

PANTONE541

Stella Artois 4% - Tunnel Ad

Stella Artois always seem to have great TV ads and the latest offering by their agency, Mother, for the 4% brand is no exception. The ad is called Tunnel and has a cartoon-like story of a young and handsome chicken-van driver who progressively improves...

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Blockbusters Rebrand

I'm pleased to announce that we have been appointed by Blockbusters Contracts to carry out a rebrand of their long established corporate identity. The project includes the creation of a new logo, stationery, vehicle wraps, advertising and a new website. Blockbusters...

PANTONE444

7 Facts About TV Advertising

I subscribe to updates from Thinkbox who are the television marketing body for the main UK commercial stations and they often provide research and insight that help me continue to wave the flag for TV advertising. The most recent entry to ping into my...

PANTONE1235

Have you considered cinema advertising

Cinema advertising is emerging as a serious contender when considering which media to use for your advertising. According to the latest Cinema Advertising Association figures, the number of movie goers has seen a year-on-year increase of 41% for April! Cinema...

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Nostalgia TV Advertising

It is no coincidence that at a time when consumers are becoming increasingly uncertain and anxious about the future that many marketers and tv advertising agencies are taking us on a nostalgia trip. In efforts to stop you reaching for the 'value' products...